Blogging Process

Content creation and blogging are effective ways to communicate with our community and are tied to our SEO performance and our Social Media Strategy. The process for publishing a blog is as follows:

  1. Create an initial issue or tie your blog to one of your scheduled issues here.
  2. Issues should be assigned a date, which should be posted here in this Github projects. The target date for review should be at least three working days before the planned posting date on social media. Check the social media planning and posting section.
  3. Create a PR requests with your Blog Content.
  4. Assign yourself as an Assignee.
  5. Convert to Draft
  6. No Reviews shall be done until the PR is “Ready for Review”
  7. Assign two reviewers
    • One Reviewer for Content (ZJ / Grey)
    • One Reviewer for SEO. (Hasmin / Grey)
  8. Content will be reviewed first.
  9. SEO will be reviewed second.
  10. When both reviews are done, the Author or SEO reviewer can merge. In the event of an external author, SEO/content review will merge.
  11. Once merged, SEO Reviewer will promote on FlowFuse Social channels. Check the social media planning and posting section for guidance and considerations.

Blog CMS

When creating a blog post there are several headers which are used by the CMS to populate the blog article as well as the blog index page. e.g:

title: The title
subtitle: The subtitle
description: The description
date: 2022-12-20
authors: ["rob-marcer"]
- posts
- node-red
- how-to

above more
below more


The title of the page can be seen on both the blog index and the articles.


The subtitle is only shown on the articles.


Provides the (OpenGraph) description for social media sharing and may appear on search engine results pages. Also used on the /blog page for past articles. Keep it unique, simple, and concise, capturing the essence of the content within 80 to 220 characters, ideally around 160.


The data can be seen on both the blog index and the articles.

The date field in the blog post front matter serves a crucial role in determining when a blog post is published. You can set this field to a future date if you wish to schedule your blog post for publication on a specific day. See the Scheduling a blog post section for more details.


The author can be seen on both the blog index and the articles. If you need to add multiple authors, it can be achieved in this way:

authors: ["rob-marcer", "joe-pavitt"]

If the authors are FlowFuse team members, the names need to be formatted inline with the file names found here

If they're not FlowFuse team members, they need to be added to the guests list. Duplicate any of the files already in that folder, proceed to change the name of the file and update the info inside the json file. You'll also need to add a headshot in the images/team folder following the same name convention as the rest of the files.


Tag your content appropriately from the collection of tags that help us manage our blog content. They include:

  • node-red
  • flowfuse
  • how-to
  • dashboard
  • community
  • releases
  • news
  • unified-namespace

There's a page with a collection of posts for each tag in that list.

Custom Tags

You can also add your own custom tags. While these won't create a new page with a collection of posts, they will help suggest related articles. Keep in mind that for an article to be considered related, the majority of tags must match, with allowance for a difference in one tag.

Meta Keywords

Additionally, the tags you assign to your content will also be used as meta keywords for each article, alongside the default keywords.

Adding Images

Images can be added into the respective /blog/<year>/<month>/images folder.

The image can then be referenced in the markdown file like so:

![Alt Text](./images/<image>.png){data-zoomable}
<figcaption>Caption Here</figcaption>
  • Alt Text is the text that will be displayed if the image fails to load.
  • ./images/<image>.png is the path to the image.
  • {data-zoomable} is an optional attribute that allows the image to be zoomed in when clicked. It is recommended to use this as users can often explore images in more detail.
  • <figcaption>Caption Here</figcaption> is an optional caption that will be displayed below the image. It is recommended to use these, as it makes the article easier to read.

More tag

The <!--more--> tag is used to define the text shown in the blog index from each article.

Example blog index item based on the header above

Example of how the headers are shown on the blog index

Example blog article based on the header above

Example of how the headers are shown on blog articles

Rendering Node-RED Flows

The blog uses a flow renderer to make it easier for users to understand what the flow looks like and how to use them. Furthermore it automatically provides a download and copy button too for users to use what they've learned.

To render a flow you'll need to export it to JSON in Node-RED and paste it in a renderFlow shortcode:

{% renderFlow %}
{% endrenderFlow %}

Writing content

FlowFuse blog posts are written in markdown. To learn how to style content and have a nice markup for your content, please read the markdown guide

Scheduling a blog post

By setting a future date, the blog post will be automatically scheduled for publication on the specified date. This allows contributors to plan ahead and coordinate blog posts with events or marketing strategies. The post will be published at the next deploy after the date is set, a daily deploy is done at noon GMT.

Feel free to request reviews and merge your blog post when it's ready, even if the publication date is set in the future. This provides the flexibility to collaborate, make revisions, and ensure the content is polished well before it goes live. The post, to be published in the future, will be rendered when developing locally and on deployment previews.

By utilizing the scheduling feature, we can maintain a consistent and organized publishing schedule without the need for last-minute adjustments.